About the Company
Climate Tech, SaaS, pre-revenue company that helps other businesses lower their carbon emissions using A.I. and predictive analytics.
The Challenge
- Struggled to launch beta and set a price for customer segments to strive for first revenue and early stage customer acquisition.
- Lacked a greater understanding of customers’ willingness to pay.
What We Did
- Collected information about the startup, their competitive landscape, and their positioning.
- Created a series of tailored exercises for the company to work through in order to reach a better understanding of their positioning and pricing with our platform nDexio.
- Reviewed their progress on the exercises and followed up with them by suggesting various solutions such as a freemium model with tiered pricing, promotions to encourage customer acquisition and gauge willingness to pay, special offers for beta users to incentivize participation and feedback, and many more.
Outcome
Through the engagement, our client experienced positive outcomes including:
- An enjoyable experience working through the nDexio platform to identify and address their pricing problem.
- Identified the heart of what their company needed to accomplish.
Does our work align with the challenges or needs you currently face? Get in touch with the HelloAdvisr team.
